Strategic Management Based on Cadet Education at SMAN 5 Taruna Brawijaya
DOI:
https://doi.org/10.58344/jws.v2i1.192Keywords:
strategic management, education, cadetsAbstract
The acceleration of information requires the public to demand educational attainment following the wishes and demands of the times. The Covid 19 pandemic should not be solely used as a single factor as a cause of the failure of educational institutions to defend themselves against the public trust. At present, the inability to understand the condition of educational institutions and market demands means that many institutions must close or merge to save their existence. This study uses qualitative methods, in-depth interview techniques, observation, and document excavation. Senior High School 5 Taruna Brawijaya is supported by the implementation of strategic management, which can be classified as work, namely, changing the vision, mission, and goals of the institution, sharpening the reading of internal and external challenges, implementing cadet-based school branding, implementing policies, and implementing financing policies. Senior High School 5 Taruna Brawijaya Kota Kediri has succeeded in becoming a driving school, and this has increased trust and competitiveness in the community.
References
Allui, A., & Sahni, J. (2016). Strategic Human Resource Management in Higher Education Institutions: Empirical Evidence from Saudi. Procedia - Social and Behavioral Sciences, 235, 361–371. https://doi.org/https://doi.org/10.1016/j.sbspro.2016.11.044
Anggito, AlbiAnggito, A., & Setiawan, J. (2018). M. penelitian kualitatif. C. J. (Jejak P., & Setiawan, J. (2018). Metodologi penelitian kualitatif. CV Jejak (Jejak Publisher).
Buku ajar manajemen strategi (teori dan aplikasi). (2020). Deepublish.
Christopher, L., Wirtz, J., & Mussry, J. (2013). Pemasaran Jasa: Manusia. Teknologi, Strategi, Jakarta, Erlangga.
Dwiyama, F. (2019). Brand Image: Upaya Memasarkan Pendidikan Bagi Lembaga Yang kurang Mampu Bersaing. Adaara: Jurnal Manajemen Pendidikan Islam, 9(2), 880–891.
Fradito, A. (2016). Strategi pemasaran pendidikan dalam meningkatkan citra Lembaga Pendidikan Islam: Studi Multikasus di SDI Surya Buana dan MIN Malang 2. Universitas Islam Negeri Maulana Malik Ibrahim.
Kurniasih, D., & Zuhriyah, S. A. (2017). Alih kode dan campur kode di Pondok Pesantren Mahasiswa Darussalam. Indonesian Language Education and Literature, 3(1), 53–65.
Latorre-Medina, M. J., & Blanco-Encomienda, F. J. (2013). Strategic Management as Key to Improve the Quality of Education. Procedia - Social and Behavioral Sciences, 81, 270–274. https://doi.org/https://doi.org/10.1016/j.sbspro.2013.06.426
Mohebi, L. (2019). Virtual Online Organizations and Organizational Culture. Available at SSRN 3420287.
Moleong, L. J. (2017). Metodologi Penelitian Kualitatif (Bandung: Remaja Rosdakarya, 2013). Munawir, Ahmad Warson, Kamus Al-Munawir.
Rangkuti, F. (2018). Analisis SWOT: Teknik Membedah Kasus Bisnis (Jakarta: PT. Gramedia Pustaka utama, 2004), h. 18 34 Toni,“. Analisis SWOT”, Diakses Tanggal, 2(04).
Sholihah, T. (2018). Strategi Manajemen Humas Dalam Menciptakan School Branding Pada Sekolah Islam Terpadu. Jurnal Manajemen Pendidikan Islam (JMPI), 3(2).
Subianto, A. (2020). Kebijakan Publik: Tinjauan Perencanaan, Implementasi dan Evaluasi. Brilliant.
Sugiyono, D. (2013). Metode penelitian pendidikan pendekatan kuantitatif, kualitatif dan R&D.
Syafei, A., Natsir, N. F., & Jaenudin, M. (2020). Pengaruh Khatam Al-Qur’an dan Bimbingan Guru terhadap Kemampuan Membaca Al-Qur’an di MTS Nurul Ihsan Cibinong Bogor. Jurnal Dirosah Islamiyah, 2(2), 131–150.
Widiantari, D., Muhammadun, S., Haedari, H. A., Muaripin, H., & Utari, H. T. S. G. (2022). Manajemen Strategik dalam Peningkatan Kompetensi Lulusan di SMK Bina Insan Mulia Kabupaten Cirebon.
Zahroh, L. (2013). Upaya Kepala Sekolah sebagai Inovator dalam Meningkatkan Kinerjanya di SD Tarbiyatul Athfal. Jurnal Pendidikan Agama Islam (Journal of Islamic Education Studies), 1(2), 246–266.
Published
How to Cite
Issue
Section
License
Copyright (c) 2023 Journal of World Science
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International. that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
